Built by Booston Technologies
thetool is designed, built and run by Booston Technologies. We build practical software for growing businesses, and thetool is our answer to a question more and more brands are asking: what do AI assistants say about us?
Why we built thetool
People now ask ChatGPT, Gemini, Perplexity, Claude, Copilot and Google's AI features the questions they used to type into a search box: which product is best, which company to trust, what to buy. Those answers name a handful of brands and skip the rest. Most businesses have no idea whether they're being recommended, ignored or described inaccurately.
Traditional SEO tools measure rankings in a list of links. thetool measures what happens inside the answer: whether you're mentioned, in what position, with what tone, and which websites the AI trusts as sources.
What thetool does
- AI visibility tracking across ChatGPT, Gemini, Perplexity, Claude, Microsoft Copilot, Google AI Overviews and Google AI Mode.
- Competitor benchmarking: share of voice, average position and the questions competitors win.
- Citation insights: the domains and pages AI platforms cite, and where to get featured.
- A full SEO toolkit: site audits, domain health, keyword research and content grading.
- Clear next steps: prioritised on-page, off-page and technical fixes you can act on today.
What we believe
- Honest numbers. We tell you what's measured and what's estimated.
- Try before you pay. Every new account is free for 3 months, with no card needed.
- Your data is yours. We don't sell personal data, and you can delete yours any time.
Get in touch
We'd love to hear from you, whether it's feedback, a partnership idea or a question about your account: support@thetool.space.